Brand Spotlight: Ouai Haircare

I’m saying yes to Ouai Haircare
For the longest time, I had no idea how to pronounce the name of this brand: Ouai Haircare. I was saying, “Oh-ey,” like the Netflix sci-fi
show, The O/A. Lol! The proper pronunciation is “whey,” like the protein powder, and it’s a casual way to say “Yes” in French.

Ouai is a pretty new American line that was started in 2016 by celebrity hair stylist Jen Atkin. She’s worked on Gwen Stefani, Jessica Alba and many other locks of the A-listers. The products are cruelty-free and paraben-free, and they range from $24-32, so they’re in the Bumble and Bumble/R+Co/IGK price range. You can find the brand’s shampoos, conditioners, hair supplements and styling products (and a couple of body products thrown in for fun) at Sephora.


There are about 30-something products, give or take, so it’s a pretty streamlined brand. Jen’s aim was to make products that make it seem like you spent two hours styling your hair, when in reality you spent 15 minutes. and girl, when you’re chasing down a rambunctious toddler who is currently into everything, you don’t even know how much that speaks to my soul!

From the left: Ouai repair Conditioner ($28), rose Hair & Body Oil ($32) and finishing Creme ($24)
The line isn’t just about getting sh*t done in minimal time. The tubes and bottles also look lovely perched on a bathroom shelf (you know me and those sans serif fonts, man!), and everything — seriously, every product — smells like perfume from a hard-to-find fragrance boutique in Paris. Like, sometimes I spray the dry Shampoo, which smells like violets, roses, musk and lemons, into my roots as an improv perfume. all of the products look and smell expensive and indulgent, but they’re also price-wise accessible.

Wash and wear waves!

I never thought I could have wash-and-wear hair, because it always seems like I have to do something significant to my mop to keep it from looking unkempt and cray, but with the five Ouai products I’ve been using, gasp! — I’ve been liking this whole minimalist hair thang. My hair is kind of wavy and slightly wild, but it hasn’t been out of control. It’s like I’ve been riding a bike through the streets of Paris! I feel like it looks like I tried, ya know? but I didn’t try too hard. Yes, my inner French girl is squealing with delight.


Katte og makeup sweatshirt ??

$ 42.

Shoppe nu

Dry Shampoo($24), repair Shampoo ($28), repair Conditioner ($26)
I’ve been using the repair Shampoo ($28) and repair Conditioner ($26) before towel drying. then I work in a few drops of the rose Hair & Body Oil ($32) onto the ends, let it air dry overnight. Then, in the morning, I scrunch in a touch of finishing Creme ($24) for s’more lightweight moisture and frizz-taming.

On the mornings when I don’t wash my hair, I’ll spray the dry Shampoo ($24, and there’s no white cast or crunchy strands, yay!) on my roots the night before.

I’d say that you definitely can’t miss the rose Hair & Body Oil, which is now one of my must-haves. You guys, it’s the real deal! The oil is rich and deeply moisturizing, but it isn’t hella greasy or heavy, and it smells like a Byredo perfume (my nose gets roses, lemons, lychee, cedar and white musk). I use it on the ends of my hair and all over my body — even on my Fred Flintstone feet. Alt er godt.

I wish this came in a smaller travel-sized bottle, because I want to take it with me everywhere. When Sephora does the next VIB sale, I’m getting a couple!

Repair Shampoo ingredients
Water, Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Cocamide MEA, Cocamidopropyl Hydroxysultaine, Sodium Lauroyl Sarcosinate, PEG-7 Glyceryl Cocoate, Acrylates Copolymer, Cocos Nucifera (Coconut) Water, Panthenol, Glycerin, Phyllostachis Bambusoides Juice, Tamarindus Indica Seed Gum, Daucus Carota Sativa (Carrot) root Extract, Hydrolyzed Hibiscus Esculentus Extract, Jasminum Officinale (Jasmine) flower Extract, Nasturtium Officinale Extract, Helianthus Annuus (Sunflower) Seed Extract, Zingiber Officinale (Ginger) root Extract, Moringa Oleifera Seed Extract, Hydrolyzed Linseed Extract, Pisum Sativum (Pea) Extract, Cynara Scolymus (Artichoke) leaf Extract, Amaranthus Caudatus Seed Extract, Oryza Sativa (Rice) Bran Oil, Alanine, Arginine, Glycine, Histidine, Isoleucine, Phenylalanine, Proline, Serine, Threonine, Valine, Aspartic Acid, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrolyzed Rice Protein, Hydrolyzed Corn Protein, Hydrolyzed Yeast Protein, Rice Oil Glycereth-8 Esters, Jojoba Oil Glycereth-8 Esters, Coconut Oil Glycereth-8 Esters, Ethylhexylglycerin, Propanediol, Dimethicone, Amodimethicone, Cyclopentasiloxane, Dimethiconol, Silicone Quaternium-22, Divinyldimethicone/Dimethicone Copolymer, Cocamidopropyl Betaine, Decyl Glucoside, Lauryl Glucoside, Polyglyceryl-3 Laurate, Glycol Disterate, Fragrance, Hydrolyzed vegetable protein PG-Propyl SilAnetriol, cystin bis-pg-propylsilanetriol, natrium PCA, PCA, polyquaternium-7, diisostearyl Malat, Laureth-23, Laureth-4, Trideceth-12, C12-13 Pareth-23, C12-13 Pareth-3, Polyglyceryl- 3 Caprate, Cetrimonium Chloride, Palmitamidopropyltrimonium Chloride, Polysilicone-15, Leuconostoc/Radish root Ferment Filtrate, Sodium Lactate, Pentylene Glycol, Propylene Glycol, Dipropylene Glycol, Guar Hydroxypropyltrimonium Chloride, Disodium EDTA, Citric Acid, Potassium Hydroxide, Disteareth-75 IPDI, BHT, phenoxyethanol, chlorphenesin, kaliumsorbat, natriumbenzoat, benzylalkohol, benzylsalicylat, hexyl kanel

Reparation af conditioner ingredienser
Vand, Cetearylalkohol, Beherrimoniumchlorid, Cetylalkohol, Stearamidopropyldimethylamin, amodimethicon, Cetylestere, hydrogeneret ethylhexylolivat, Butyrospermum Parkii (Shea) Butter, Jojoba Estere, Oryza Sativa (Ris) Bran Oil, Panthenol, Cocos Nucifera (Coconut) Vand, Panthenol, Cocos Nucifera (Kokosnød) Glycerin, laurdimoniumhydroxypropylhydrolyseret keratin, phyllostachis Bambusoides Juice, Tamarindus indica-frøgummi, DAUCUS CAROTA SATIVA (gulerod) rodekstrakt, hydrolyseret hibiscus esculentus ekstrakt, Jasminum officinale (jasmin) blomsterkekster, nasturtium officinale ekstrakt, Helianthus annuus (solsikke) frø ekstrakt, Helianthus annuus (solsikke) ekstrakt, zingiber officinale (ingefær) rodekstrakt, Amaranthus Caudatus frø ekstrakt, Moringa oleifera frø ekstrakt, hydrolyseret linfrø ekstrakt, pisum sativum (ærter) ekstrakt, Cynara Scolymus (Artiskok) Leaf Extract, Oryza Sativa (Ris) Bran Ekstrakt, Rosmarinus officinalis (rosmarin) bladekstrakt, alanin, arginin, glycin, histidin, isoleucin, phenylalanin, Prolin, serin, threonin, valin, tocopherol, hydrolyseret risprotein, hydrolyseret majs protein, hydrolyseret gærprotein, hydrogeneret olivenolie unaponifiables, isododecan, ethylhexylglycerin, propandiol, duft, C11-15 pareth-7, hydrolyseret vegetabilsk protein pg-propylsilanetriol, Cystin bis-pg-propylsilanetriol, natrium PCA, PCA, diisostearyl malat, cetrimoniumchlorid, laureth-9, trideceth-12, polysilicon-15, leuconostoc / radish rodfermentfiltrat, natriumlactat, asparaginsyre, polysorbat 60, pentylenglycol, polysorbat 60, pentylenglycol, polysorbat 60, pentylenglycol, polysorbat 60 Hydroxyethylcellulose, guarhydroxypropyltrimoniumchlorid, pentaerythrityl-tetra-di-t-butylhydroxyhydrocinnamat, tetrasodum EDTA, citronsyre, BHT, caprylylglycol, phenoxyethanol, chlorphenesin, benzoesyre, benzylalkohol, limonen, sorbinsyre, alfa-isomethyl-ionon, limonen

Rose Hair & Body Oil Ingredients
Helianthus annuus (solsikke) frøolie, C15-19 ALKANE, BUTYROSPERMUM PARKII (SHEA) OLIE, CRAMBE ABYSSINICA SEA OLIE, ROSA MOSCHATA SEED OLIE, PRUNUS Armeniaca (abrikos) Kernelolie, vegetabilsk olie, Camelina Sativa Seed Oil, Parfum (duft) , Ethylhexylmethoxycinnamat, benzotriazolyl Dodecyl P-Cresol, Linalool, Citronellol, Geraniol, CI 26100 (rød 17)

Efterbehandling creme ingredienser
Vand, dimethicon, glycerylstearat, PEG-100 stearat, propandiol, propandiol dicaprylat / kappekaprat, cetearylalkohol, cetylalkohol, ammoniumacryloyloylimethyltaurat / VP-copolymer, hydrogeneret ethylhexylolivat, Butyrospermum Parkii (Shea) Butter, Jojoba Esters, Oryza Sativa (ris) Bran Oil, Cocos Nucifera (Kokosnød) Vand, Panthenol, Glycerin, Tocopherol, Phyllostachis Bambusoides Juice, Tamarindus Indica Frøgummi, Daucus Carota Sativa (Gulerod) Rotekstrakt, Hydrolyseret Hibiscus Esclentus Extract, Jasminum Officinal (Jasmine) Flower Extract, Nasturtium officinale ekstrakt , Helianthus annuus (solsikke) frøekstrakt, Helianthus annuus (solsikke) ekstrakt, Zingiber officinale (ingefær) rodekstrakt, Amaranthus Caudatus frø ekstrakt, Moringa Oleifera Seed Extract, hydrolyseret linfrøekstrakt, Pisum Sativum (Pea) ekstrakt, Cynara Scolymus (Artiskok) Leaf Extract, Oryza Sativa (Ris) Bran Extract, Rosmarinus officinalis (Rosemary) Bladekstrakt, Alanin, Arginin, Glycin, Histidin, Isole Ucin, phenylalanin, prolin, serin, threonin, valin, asparaginsyre, laurdimoniumhydroxypropylhydrolyseret keratin, hydrolyseret risprotein, hydrolyseret majs protein, hydrolyseret gærprotein, hydrogeneret olivenolie unaponifiables, ethylhexylglycerin, propandiol, PEG-8 bivoks, bis-cetearyl-amodimethicon , Hydrolyseret vegetabilsk protein pg-propylsilanetriol, cystinbis-pg-propylsilanetriol, steareth-21, C32-36 Isoalkylstearat, stearyl behenat, behenylalkohol, ceteareth-25, ceteareth-7, polyglyceryl-3 stearat, ppg-26- Buteth-26, polyquaternium-11, parfum (duft), natrium PCA, PCA, diisostearyl malat, bis-diglyceryl polyacyladipat-2, ethylhexylmethoxycinnamat, ethylhexylsalicylat, butylmethoxydibenzoylmethan, polysilicon-15, leuconostoc / radise rodferment filtrat, phytinsyre / radise rodfermentfiltrat, phytinsyre , Natrium lactat, polysorbat 60, PEG-40 hydrogeneret ricinusolie, pentylenglycol, hydroxyethylcellulose, citronsyre, aminomethylpropanol, BHT, caprylglycol, phenoxyethanol, chlorphenesi n, benzoesyre, benzylalkohol, sorbinsyre, natriumbenzoat, benzylbenzoat, benzylsalicylat, hexyl kanel, methyl 2-octyNoate, hydroxyisohexyl 3-cyclohexencarboxaldehyd, citronellol, butylphenylmethylpropional, hydroxycitronellal

Tør shampoo ingredienser
Hydrofluorcarbon 152a, dimethylether, alkohol denat., Zeolit, VP / VA-copolymer, panthenol, tocopherylacetat, actinidia chinensis (kiwi) frugtekstrakt, aloe barbadensis (aloe vera) bladekstrakt, hedychium coronarium (ingefær) rodekstrakt, Mangifera indica ( Mango) Frugtekstrakt, Passiflora Incarnata (Passion Flower) Extract, Helianthus annuus (solsikke) frøekstrakt, glycerin, butylenglycol, vand, duft, acetyltriethylcitrat, peg / ppg-17/18 dimethicon, benzoesyre, sorbinsyre, phenoxyethanol , Chlorphenesin, alfa-isomethyl-ionon, limonen, geraniol, hydroxycitronellal, linalool, citronellol

Hvis du har farvebehandlet eller beskadiget hår, skal du tilføje reparations shampoo og balsam til din ønskeliste. De er fantastisk til kemisk behandlet, farvet og varmebeskadiget hår. Begge produkter kunne kysse fætre til Oribe’s shampoo og balsam for fantastisk farve, som er legitim, men sååå dyrt på $ 44 en flaske.

Ouai Repair er lige så effektiv, men halvdelen af ​​prisen. Reparation shampoo og balsam har tamarind frø ekstrakt til fugt og keratin for at glatte hårets cuticle, og de rent og fugter uden at efterlade en tung belægning. Mine tråde synes at bryde mindre, og mine rødder og hovedbund? Ah … så godt. Ingen olie eller opbygning. Bare ren, frisk følelse, friskluftende hår. Mine lugter som jeg har en blomst krone af roser, jasmin og iriser og liljer.

Ja, jeg siger, “Oui” til Ouai!

Yay for at gøre tøjvask på ferie!

Mine forældre går med os på ferie til Hawaii næste uge (vi alle bor på deres timeshare), og min mor mailede mig i morges for at fortælle mig, at der er en vaskemaskine og tørretumbler i lejligheden. Jeg kan ikke tro, at jeg siger dette, men jeg er så begejstret for det. Det betyder, at jeg kan bringe mindre tøj, som forhåbentlig hjælper mig med min mission for at lette min bagagebelastning.

Er der tre par shorts nok til en uges lang tur …? Eller skal jeg bringe en fjerde? Eller måske kan jeg komme væk med to.


Oooh, strømlining!

Din venlige naboskabs skønhedsadmed,